Joeri
Rouffa — Hairstylist

I’m a Belgian hairstylist and creative working across fashion, beauty and culture. Born in Antwerp and shaped by five years in Los Angeles, my approach to hair is rooted in instinct, character and a strong sense of image.

I’m drawn to work that feels considered without feeling overly polished, where hair becomes part of the attitude, identity and story of an image. My approach shifts from project to project, always responding to the person and the world being created around them.

Currently based in Antwerp, I work internationally across editorial, advertising and creative projects.